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Logo Redux

They’re just punking us now, right?

Holly Jahangiri
Oct 22, 2020

So, the GMail logo has turned into this:

I’m going to miss the little envelope, but I guess I can see why Medium feels a need to distinguish themselves with something more symbolic and less “been there, done that” than a letter of the alphabet.

How about this?

Medium Logo Proposal #2 by H. Jahangiri (NO, Don’t…Stop…)

No, no — to be honest, I hate this one too. But the story behind it — “Medium: where small, fuzzy greenish-gray ideas go to to incubate until they’re ready to shine for readers everywhere”? Well, okay, that needs work, too. But you get the idea.

Trademarks and logo design are hard.

One good thing about my two proposals, so far? Nobody else — and I mean nobody else — is using them.

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Holly Jahangiri
Holly Jahangiri

Written by Holly Jahangiri

Writer and Kid-at-Heart, often found at https://jahangiri.us. Subscribe to my (free!) Newsletter: https://hollyjahangiri.substack.com

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